Senior Copywriter
Who We Are
With office locations in Pittsburgh and Chicago, Gatesman is a privately held, fully integrated marketing communications agency with expertise in advertising, digital, analytics, public relations, social media, and performance media. We solve business challenges by using data, and a human filter to fuel our marketing solutions- whether it’s building brand awareness, improving reputation, launching new products, or publishing brand narratives. We maintain our client relationships with an industry leading tenure of 7+ years on average.
Our agency is frequently named as being one of the Best Places to Work as voted by our own employees, and continuously earns a 90%+ satisfaction rate in blind annual surveys among our clients and employees. Gatesman serves clients nationwide in Healthcare, Higher Ed, Energy, Financial, Retail and B2B.
Role Summary
We’re looking for a fountain of ideas. A lightning rod in brainstorms. Someone who can run with a brief and turn it into a book-worthy opportunity. A writer who loves writing and comes up with ideas that excite our agency, our clients and the world at large.
As a Senior Copywriter at Gatesman, you’ll bring those ideas to life across brands and channels, from the campaign concept to the smallest detail of the final execution. You know how to make a brand sound like itself, connect copy with visuals and turn audience insights into work that makes people feel, think or act.
You’ll partner with Art Directors, creative leadership and colleagues throughout the agency to develop concepts, present your thinking to clients and make the work stronger through collaboration and feedback. You’ll have meaningful ownership of your assignments and a team of curious, creative people ready to help push each idea further.
Key Responsibilities
- Develop original campaign concepts grounded in the creative brief, audience insights and client business objectives.
- Partner with Art Directors and designers to create cohesive ideas that connect copy and visuals across channels.
- Write and adapt copy for digital advertising, paid and organic social, websites, email, print, out-of-home, video and audio.
- Develop a strong understanding of each client’s business, audience and brand voice, adapting your writing across industries and formats.
- Present concepts and copy to creative leadership and clients, clearly explaining the strategic thinking behind your recommendations.
- Collaborate with account management, strategy, media, social and production teams throughout creative development.
- Give, receive and apply constructive feedback, strengthening the work while maintaining its strategic purpose.
- Own copy assignments from concept through final delivery, partnering with creative leadership on review and approval.
- Manage multiple assignments, meet agreed deadlines and communicate early when priorities compete or obstacles arise.
- Write scripts and collaborate with production partners to maintain the creative vision through shoots, recording sessions and editing.
- Edit and proofread work for clarity, accuracy, grammar and consistency with brand standards.
- Contribute to new business pitches and agency initiatives.
- Stay curious about culture, audience behavior, emerging platforms and creative tools, including responsible use of agency-approved AI tools.
Qualifications
- 4-7 years of professional copywriting experience, preferably within an advertising agency, with a portfolio demonstrating readiness for a senior role.
- A strong portfolio showing original concepts, strategic thinking, excellent writing and execution across multiple channels.
- The ability to write compelling headlines, short-form copy, longer narratives and scripts in distinct brand voices.
- Experience developing integrated campaigns alongside Art Directors, designers and other creative partners.
- Confidence presenting ideas and discussing creative recommendations with clients and internal teams.
- Experience carrying concepts into production and collaborating with producers, directors, editors or voice talent.
- Strong editing and proofreading skills, with close attention to detail.
- The ability to work independently, collaborate openly and respond thoughtfully to feedback.
- Sound judgment about priorities, deadlines and when to ask questions or seek support.
Preferred Qualifications
- Writing for both consumer and B2B audiences.
- Translating complex products, services or subject matter into clear, engaging copy.
- Applying SEO fundamentals to website and digital content.
- Using campaign results and audience insights to inform copy refinements.
- Mentoring junior creatives or sharing feedback that helps others develop their craft.
How We Work
This role follows Gatesman’s hybrid schedule, with in-office collaboration on Tuesdays and Thursdays in Pittsburgh or Tuesdays in Chicago.
Our values guide how we work together: Be Kind. Be Curious. Push Creativity. Embrace Collaboration. Have Courage. Thrive Through Change.
Work Authorization & Relocation
Candidates must be legally authorized to work in the United States. Gatesman is unable to provide employment visa sponsorship for this position now or in the future.
Candidates are responsible for any relocation necessary to meet the position’s in-office requirements. Relocation assistance is not available for this position.
Compensation and Benefits
The annual base salary range for this position is 80,000–100,000. Starting salary will reflect relevant experience, demonstrated skills and internal equity.
Our benefits include:
- Medical and dental coverage available on your first day of employment.
- Employer-paid vision coverage for employees and eligible dependents.
- Employer-paid basic life and short-term disability insurance.
- HSA and FSA options.
- 401(k) with an employer match.
- Unlimited PTO.
- Flex Fridays.
- Work From Anywhere program.
- Paid holidays, including time off between Christmas and New Year’s.
- Paid parental leave.